WHY DO WE NEED A STRATEGIC PLANNING?

1. Mengetahui dengan jelas identitas kita dan ke mana kita akan pergi (what future will look like for us).
2. Mengetahui apa yang dibutuhkan untuk mencapai misi dan visi organisasi. Apa yang kita sudah miliki dan apa yang belum kita miliki.
3. Mengetahui kekuatan dan kelemahan kita dan bagaimana kita dapat bersaing.
4. Mengalokasikan sumber daya dengan efisien dan efektif.
5. Mendefinisikan dan merayakan “keberhasilan”

Secara praktis PERENCANAAN STRATEGIS memiliki jangka waktu 5 sampai 10 tahun. Sedangkan rencana taktis biasanya memiliki jangka waktu satu tahun.

STRATEGIC PLANNING PROCESS:

STEP#1: CLEARLY IDENTIFY YOUR DESTINATION.

• Where you are going and what will it look like when you get there.

STEP #2: KNOW YOUR STARTING POINT

• You’ve got to know where you are today in order to draw an accurate map to your destination.

STEP #3. DETERMINE THE OBSTACLES

• You need to know the issues and challenges you’ll encounter on your journey from point A (where you are) to point B (where you are going).
• Minimise surprises and be prepared for speed bumps.

STEP #4: DRAW YOUR MAP

• You’ll need to develop a detailed action plan to navigate the drive from point A to point B.
• This plan should account for the roadblocks identified in step 3 and include directions for avoiding the obstacles.

STEP #5: PUT IT ON PAPER

• A plan is not really a plan until you write it down in detail.
• Writing it down will make it easier to communicate and more likely that your team and ‘passangers’ will get on board.

STEP #6. LOAD EVERYONE IN THE CAR

• All of your planning is no good if your ‘drivers’ (staff and leadership) aren’t ready and your ‘passengers’ (members) aren’t in the car.

STEP #7: DRIVE (EXECUTE)

• The plan, if written down in the most intricate details, is worth less if you don’t get in the car and start driving, according to the map, of course.

SEVEN QUESTIONS OF STRATEGIC PLANNING:

1. Where are we now?
2. Where are we going?
3. What are the resources needed to get where we are going?
4. What are the challenges to get where we are going?
5. What do we need to do to get to where we are going?
6. Who needs to be in the car?
7. How are we going to execute then plan?

COMPONENTS OF STRATEGIC PLANNING:

#1. MISSION / purpose

• Why do we exist?
• Who do you do it for?
• Who is your main customer?
• What do you do for them?
• Make it simple to understand (no buzz words)

#2. VISION

• If success is a place, how would you know if you got there?
• Where are you going?
• Why should you go there?
• What is winning?
• Where do you see your organization in 5, 10, 25 years?
• What is one BIG target that everyone in the organization can contribute to?
• What do operations look like?
• What is the profile of our staff?
• What is the profile of our target market?
• How does your organisation look different than the others?

This will be the BLUEPRINT of the house.

#3. VALUES

• What is the DNA of your organization?
• How would you describe the organization if it were a person?
• What is “the way we do things around here”?
• What is not acceptable around here?

VALUES DRIVE PERFORMANCE.

#4. GOALS AND OBJECTIVES

Numbers and measurables

Schedules and time constraints

#5. STRATEGIES

• How are we going to achieve our mission and vision?
• Apakah hal-hal yang paling penting untuk dilaksanakan?
• Apa langkah-langkah yang jelas untuk mencapai Visi dan Misi organisasi.
• Apakah kekuatan dan kelemahan organisasi? SWOT ANALYSIS:

• Internal: STRENGTHS and WEAKNESSES
• External: OPPORTUNITIES and THREADS

• Organization structures, roles and job description
• Budgets

#6. TACTICS

Ini adalah bagian mem-break down perencanaan strategis menjadi implementasi yang dapat dilaksanakan:

• Kapan perencanaan ini akan mulai dijalankan dan untuk jangka waktu berapa lama?
• Apa saja yang akan dilaksanakan?
• Siapa yang bertanggung jawab untuk melakukan apa?
• Apakah sumber daya sudah tersedia?
• KPI: Performance measures and targets

#7. EVALUATION AND IMPROVEMENT

Bagian penting perencanaan strategis adalah menentukan:

• Kapan evaluasi dilakukan.
• Siapa yang bertanggung jawab melakukan evaluasi.
• Bagaimana proses melakukan adjusment / improvement.
• Kapan (indikator) bahwa perlu dibuat perencanaan strategis yang baru.